Sports betting has played a role in the online entertainment sphere for decades now. Though it has been legal in some countries for a few decades, the move to broaden its reach in the United States has only been in development for the last seven years.
Behind the growth of sports betting are major technological developments. While you may not give a second thought when using 1xbet basketball, there are trends happening behind the scenes (and some more prominently) that are carrying the genre forward into the future.
Mobile Sports Betting
Without a doubt, the single biggest development in sports betting in the last 10 years has been the development of mobile sports betting. Previously, bettors would have to either go to their local retail sportsbook (if one was even available) or register for an offshore betting site to do so online.
Now, mobile sports betting is seemingly everywhere you look. The biggest sportsbook brands in the world are now right there on your smartphone. So long as you live in a place that has legal sports betting apps, a few taps is all that keeps you from placing a bet on your favourite sporting events. We are likely only seeing the start of the mobile sports betting trend.
Live Betting
Within the realm of sports betting, certain trends jump to the forefront in terms of popularity and importance. Live betting is one of those trends that checks all boxes. It is becoming a more focal point for all betting platforms because bettors are seeing the chance for real value when making live wagers.
It used to be that you had to place a bet before the game started or miss out entirely. Now, bettors can place wagers all throughout the game. For sharp bettors, it offers a chance to find better value as the game unfolds. It is also providing a level of importance for nearly every game that may not have existed previously.
Data Analysis
The “key” to sports betting has always been about having as much information as possible. Because of the sheer chance involved in the entire endeavor, even the sharpest bettors only hit at around a 60% success rate. What they are doing right is going into each game with as much information on the matchup as possible.
With more insight comes the chance to see hidden trends. Sharp bettors are attempting to narrow the house edge, and information is the key. Bettors look for trends within the game, whether it be with teams, players, or specific matchups. The sportsbooks are also diving into a vast ocean of information to put together odds that are as accurate as possible. We are in an age of information and it benefits both the books and the bettors.
Data Models
While having access to all that data is fine and well, it won’t help anything if it isn’t being used properly. Sportsbooks have been creating data models that help them to make more informed decisions about where the money is. In this day and age, bettors are taking that same strategy and implementing it into their own betting decisions. Even better, there are so many resources online for bettors to use that there is no excuse for making decisions that lack proper analysis and information.
The sharp bettors have their own models, look for specific kernels of information, and use them to pick their spots. It isn’t necessarily about volume as much as it is about finding value. That value provides more room for error and can mean the difference between profit and deficit.
